Morgan Hill Parking Garage Wayfinding and Public Art

The Fourth Street Parking Structure in Morgan Hill is the centerpiece of the revitalized downtown. Urban Field Studio worked with the Economic Development agency to ensure a connected experience for customers of the main street on Third Street. Urban Field Studio was involved with the parking structure from design review with the architects through implementation of the signage program during the construction phase of the project. Public art, in the form of a big spider and a glass wall with a Poppy Jasper design by artist Gordon Huether, is amplified with signage and wayfinding design that was done in collaboration with MmMdesign. Wayfinding is provided throughout the parking structure through the use of colorful graphics that integrate themes from the landmark art pieces, aiding circulation throughout the structure for both drivers and pedestrians and pointing the way to businesses on Third Street.